Find interesting Swazi market reports and articles about where Swazi consumers like to shop, what they actually shop and how much they spend on their shopping. Use this section for a guideline on shopping in Swaziland or simply to assess the market for business opportunities. You can also bid or buy on Africa's largest online market place.
| Featured Swaziland shopping and brands reports |
Consumer's special purchase of the month Find out what some consumers in Swaziland bought the most in December 2006.This section shows a graph with a rating of the top 10 items bought by Swazi consumers. It shows what Swazi consumers consider as important in their shopping basket and also gives an indication of general market demand of goods in Swaziland.
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Electronic / Electric equipment bought View this pie chart that shows the top 5 electronic equipment bought within the past 30 days before the survey was undertaken. It shows ratings (%) for each of the items and is most ideal for tracking the "hottest" electronic items in the kingdom of Swaziland. Find out what electronics Swazi consumers are shopping |
Where electronic / electric equipment was bought This report shows the top places where consumers in Swaziland do their shopping for electric/electronic equipment. The pie chart shows the actual names of the top stores with their relevant ratings. The report is useful for assessing market share amongst these stores and could be taken as a vote of confidence in these stores for being the top sellers of electronics/electric equipment. |
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This is a very short report that simple lists the shops where Swazi consumers do their shopping for furniture within the kingdom. Like in the above above report, this is useful in understanding market share and consumer preferences in Swaziland. |
Where food was bought (within the past 30 days) Food is regarded as an important grocery item in Swaziland as seen in this report. This market report lists the top 5 places where food was bought 30 days after the survey period. Use this report as a recommendation of shopping places in Swaziland and from a marketing's perspective, use the report to analyse market share and competitor activity within the shopping/retail industry. |
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Where Clothes, shoes and bags were bought This market report shows a graph of the top 5 places where clothes, shoes and bags were bought in Swaziland 30 days before the market survey. It further lists the other 5 places that feature within the top 10. Use this report to understand the type of clothing stores preferred by Swazi consumers and to subsequently analyse their clothing label preference. It can also be used to access competition amongst the stores from a marketing perspective. Read this report to understand shopping trends in Swaziland.
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Shopping expenditure per month in Swaziland This Swazi market report shows how much Swazi consumers spend on shopping per month. It further analyses them by gender (Men and women) and items bought. |
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Top brands in SwazilandThis brand report analyses brands within 8 categories namely, companies, drinks, shoes,sneakers, perfumes/cologne,electronics,cell phones and cars. within each category it lists the top 5 - 10 brands that were selected by Swazi consumers, as their favorite, when responding to an administered questionnaire. It shows what Swazis like to drink, what they like to wear, which car they would like to drive, cell phone brand they like etc. [ back to top] |
Important notice
Always determine the survey area used before using any of the reports available in this section. Check whether it is based on the Corridor Survey Area (CSA), Key Towns and Cities (kTC), or National Survey Area (NSA). You can also find more information about the methodology here.

Consumer's special purchase of the month
Electronic / Electric equipment bought
Where electronic / electric equipment was bought
Where food was bought (within the past 30 days)
Where Clothes, shoes and bags were bought
Shopping expenditure per month in Swaziland

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