About radio tuning in times in Swaziland

Source: Knotell Omnibus Survey,CSA (January 2007) Copyright: Knotell
	SBIS 1	SBIS 2	VOC	SBIS 1	SBIS 2	VOC
Day parts	Men	Men	Men	Woman	Woman	Woman
6am - 10am	31.6	9.2	5.9	45.5	9.6	5.9
10am - 3pm	31.6	7.9	7.2	13.5	10.3	7.2
3pm - 7pm	10.5	17.8	5.3	14.7	19.2	5.3
7pm - 10pm	28.3	15.1	5.9	30.1	10.9	5.9
10pm - 12am	4.6	4.6	3.9	1.3	2.6	3.9
12am - 6am	0.7	-	2.6	-	-	2.6

In terms of stations, during the survey period SBIS 1 attracted a large number of listeners in the morning between 6am - 10am and 7pm - 10pm more than any other station. During midday, however, SBIS 2 became very competitive.

The table shows that during 3pm - 7pm SBIS 2 attracted more listeners than SBIS 1. VOC generally attracted more listeners between 10am - 3pm amongst both men and women however the volumes were still lower than those of both SBIS 1 and SBIS 2. generally VOC's listenership was steady across all day parts.

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Important notice

Always determine the survey area used before using any of the reports available in this section. Check whether it is based on the Corridor Survey Area (CSA), Key Towns and Cities (kTC), or National Survey Area (NSA). You can also find more information about the methodology here.

Radio tuning in times

+18 Years old men and women